The Wales Air Ambulance Charity is poised to reopen its Tenby shop following a recent refurbishment.

The much-loved shop, located on Upper Frog Street, closed its doors a few months ago to receive a fresh new interior. It will reopen at 10am on Monday (July 11).

The store has been painted throughout, fitted with new flooring, and has had new fittings to create more space for new departments including menswear and furniture.

From Tuesday, July 12 onwards, the store will be open Monday to Saturday from 9.30am to 4.30pm.

Dr Sue Barnes, Wales Air Ambulance Charity Chief Executive, said: “We are delighted to be reopening our Tenby shop, under the leadership of its manager Kirsty Gardiner. The refurbishment will allow us to stock even more items while creating a fresh and pleasing shopping environment for our supporters.

“Most importantly, the donations and sales from the shop play a vital role in raising much-needed funds to maintain our lifesaving service. In our area, Pembrokeshire, we attended 119 life or limb-threatening emergencies during 2021.”

The refurbishment is part of the Charity’s new retail blueprint, which was influenced by feedback from employees, supporters and volunteers during a recent strategic review.

Dr Barnes continued: “Our shops are not just retail outlets, they are part of the community they serve. This is something that people would like us to continue and strengthen. The people of Tenby have always shown their passionate support for our charity and I hope that they enjoy their new look shop.”

The Charity relies on donations of pre-loved items from the public to fill the shelves. Wales Air Ambulance shops stock items such as furniture, toys and games, clothes, music, and ornaments.

For more information, please visit walesairambulance.com/shops .